Aiming to break out of the stereotype as more than just a sports brand, Li-Ning makes an entrance into the lifestyle and streetwear market with a visual campaign featuring 3 prominent figures from the creative and lifestyle community – Ainina Hasnul, Duncan Er and Nizar Hisham.
Executive Producer:
Blink
Creative Director:
Zulamran Hilmi
Director:
Ian Djin Kai
Producer:
Ian Djin Kai
Associate Producer:
Aainaa Puteh
Production Assistant:
Steph Lau
Editor:
Chulat
Motion Graphics:
Azrol Syakirin
Photographer:
Zaaim Hariz
Director of Photography:
Matthew Chow
1st AC:
Hoya YJ
2nd AC:
Fauzan Hak
Stylist:
Shaheena Dinie
Makeup Artist:
Khushboo Binwani
Talents:
Ainina Hasnul, Nizar Hashim, Duncan Er
Special Thanks:
Fowlboys
Watch the video here.
